Friday, January 24, 2020

Marketing Disney Consumer Products in the Middle East Essay -- Busines

Marketing Disney Consumer Products in the Middle East 1. Disney Consumer Products Middle East was interested in Lebanon, which has only one million children and teenagers and not Egypt, which has a much larger population, due to the following reasons; a. The literacy rate in Lebanon was much higher than the literacy rate of the populations of other Arab states in the Middle East at that time. b. The population of Lebanon was more familiar with western products, which included the Disney products. In reference to (Exhibit 6) in the case study, one could see that both awareness of the brand and awareness of the various product categories of the brand were already established. c. Many of the Lebanese distributors occupied important positions throughout the Middle East, which in turn might help DCPEME in penetrating other Arab markets. d. The Lebanese society was comparatively liberal when compared to other neighboring Arab states, thus all Disney products would be accepted and readily sold in such a market 2. In 1993, Disney products were distributed in Lebanon through one of the following three channels; a. Worldwide licenses that legitimately distributed Disney products through their Lebanese distributors. b. Non-worldwide licenses that distributed Disney products through Lebanese distributors. c. Non worldwide licenses unaware that several that several of their wholesalers were selling Disney ... Marketing Disney Consumer Products in the Middle East Essay -- Busines Marketing Disney Consumer Products in the Middle East 1. Disney Consumer Products Middle East was interested in Lebanon, which has only one million children and teenagers and not Egypt, which has a much larger population, due to the following reasons; a. The literacy rate in Lebanon was much higher than the literacy rate of the populations of other Arab states in the Middle East at that time. b. The population of Lebanon was more familiar with western products, which included the Disney products. In reference to (Exhibit 6) in the case study, one could see that both awareness of the brand and awareness of the various product categories of the brand were already established. c. Many of the Lebanese distributors occupied important positions throughout the Middle East, which in turn might help DCPEME in penetrating other Arab markets. d. The Lebanese society was comparatively liberal when compared to other neighboring Arab states, thus all Disney products would be accepted and readily sold in such a market 2. In 1993, Disney products were distributed in Lebanon through one of the following three channels; a. Worldwide licenses that legitimately distributed Disney products through their Lebanese distributors. b. Non-worldwide licenses that distributed Disney products through Lebanese distributors. c. Non worldwide licenses unaware that several that several of their wholesalers were selling Disney ...

Wednesday, January 15, 2020

The Uncommon Soldier

U. S. Women’s History 10/19/12 An Uncommon Soldier: Fighting for the â€Å"Home† Front Throughout the passage of time, in order to make sense of the world and justify established ideologies, man has put forth disproportionate effort into defining what is deemed by the masses as acceptable and appropriate. With the formation of these social life requirements, it goes without saying there will be outliers who do not fit this man-created construct, either by innate or self-realized characteristics. This social restraint is undoubtedly the source of much emotional turmoil and unrest.Here is where Sarah Rosetta Wakeman’s story begins. As a white, American woman born in the 1800’s, Wakeman’s scope of â€Å"acceptable† life directions was very limited, and much can be said about how she dealt with the obstacles created by the aforementioned social constraints. Wakeman’s decision to leave home, and assume the characteristics of a man, was more out of a sense of familial duty than an outward expression of suppressed sexual identity. In order to better understand Sarah’s motivation one must first analyze her childhood and the environmental factors which molded her.Born on January 16, 1843, in what would become Afton, New York, to Harvey and Emily Wakeman, Sarah Rosetta Wakeman was the eldest of 9 children, seven of whom were female. To Harvey and Emily’s dismay, Sarah and her two siblings that followed were all female, which was less than to be desired during the era. Sarah was nearly nine years old before Emily was able to give Harvey a son (Burgess, 101). At that time, children were expected to begin helping the parents by contributing as soon as there was work compatible and â€Å"appropriate† for their age and gender.This is how Sarah’s transformation was necessitated. To understand these driving forces in more depth, one must take a look at the role Sarah played in her home life. Sarah†™s dad, Harvey, found the easiest way to support his family, as many did during this time, was through agriculture. The amount of work required to be successful in that endeavor during that time period, far exceeded the capabilities of one man. Since they were in the north, the possibility of slave labor was nonexistent, so as was customary of most family farms from the period, Harvey attempted to create an army of his own metaphorical laves, his children. With her innate familial duty and lack of male siblings, Sarah had no choice but to step up. While the letters do not technically say that she played a large role in what would have been considered male gendered labor, Burgess as well as other historians, are left to speculate based upon her communications with her father, â€Å"†¦ Rosetta’s high level of interest in her father’s farming, her knowledge of the details of the family farm, and her desire to own her own farm after the war are evidence that she se rved as her father’s farmhand,† (Burgess, 9).This knowledge and desire were attributes associated with being male and not seen as traits a woman could or should possess. Working the farm alongside her father had more life-altering implications than can be determined without further dissection. While most professions today are not gendered, farm work is still connotated to be in the male domain, as the work is strenuous and more physically demanding than most. If 150 years later, even after the advent of modern technology, it is still considered to be a gendered role, one can only imagine the psychological toll this upbringing played on her identity (Chambers, 10/19/12).After years of transitioning between her societal gender role and the gender role made necessary by her family, the delineation became less distinct. The manual labor sculpted Sarah, instilling in her a â€Å"man’s† work ethic, as well as diminishing the strength of her more feminine qualiti es, while amplifying those characteristics associated with the male gender (Chambers, 10/19/12). Her transformation into a man was a process that began there as a child, doing what was necessary to help her family. This established precedent of doing what is necessary sets the stage for her future endeavors.One major benefit of having a female child, during this period, was that once the girl was of age and could be married off, usually around their early teens, they were no longer the financial burden of the family. â€Å"At 19 years of age, Rosetta appeared to have no prospects for marriage, which would have relieved the family of her care,† (Burgess, 9). As the eldest child, with the most responsibility, she understood better than her siblings how her not getting married off was detrimental to the advancement of her family.By the time she had reached this point in her life, her brother Robert was old enough to start working the land alongside Harvey, filling the void Sarah had been filling her entire life. Around the same time that Sarah began to lose her utility at home, Harvey brought the family into some financial turmoil with a hefty debt. After having filled the role as a major contributor and gaining the sense of fatherly duty in caring for the family, Sarah arrived at an impasse.In her mind, the family was still financially dependent upon her, yet â€Å"†¦ her farm work would have been of limited value in paying her father’s debt, and her work as a domestic could not have paid enough to substantially assist her family,† (Burgess, 9). The ways in which she had previously been aiding her family were no longer sufficient. It was at this point in Sarah’s life that she made the conscious decision to go against the confines of society, which would ultimately lead to both her demise as well as her post-mortem fame.Her decision to assume the gender role of a man was a thoroughly calculated one, â€Å"Rosetta realized that on e of the only ways open to finding an honorable position that paid enough for her to assist her indebted family was by dressing and acting the part of a man,† (Burgess, 9). This transition was not the leap it would have been for most women put into her situation, as she had been unknowingly preparing for this her entire life. With her newly realized gender, she would be able to remove her burden from the family, and further benefit them by providing a means to alleviate her father’s debt.Sarah took on a male role with the purpose of finding a job that paid a man’s salary, for it was only as a man that she would be able to make a significant difference. When she first left home in August of 1862, she began working at a coal barge doing manual labor. Similarly to the work she did with Harvey, the job was very physically taxing and further strengthened her work ethic. If Sarah had set out to become a man with any intention other than to support her family then she w ould have most likely stayed there where she was earning enough to be self-sufficient.However her goal was not to become a man, but to do her part for her family. As a result of that, when she was given the opportunity to make a significant difference, at sever personal risk, for her family, she took it. This opportunity presented itself when soldiers from the 153rd Regiment recruited her. â€Å"The $152. 00 bounty offered to enlistees in the 153rd was over a year’s wages to even the ‘male’ Rosetta,† (Burgess, 10). Had Sarah not decided to go out and find work as a man, there would have been no chance of her earning that kind of money, especially not all at once.In addition to the initial lump sum, as a soldier she could guarantee a steady flow of money to her family. In fact she even said, â€Å"I am getting 13 dollars per month, I will send part of it home to you,† which shows that she is doing all possible to keep money going to her family. Witho ut the motivation to earn for her family, there would have been no benefits to her enlisting. More proof that Sarah took on the male role to provide for her family appear in her letters.Many of the letter she sent to her family contained money intended for the family, â€Å"When I send you money I want you to lay it out for the family,† (6/5/1863, Burgess, 31). This clearly shows the money she sent back was for the purpose of supporting the family. It also indicates that she was not sending them money for any reason but benefitting the family. She strongly expresses that point by specifically allocating the funds in several of her letters. In modern times, most people who trade gender roles do it for reasons of sexual expression, whereas Sarah was not sexually confused.This is evidenced most strongly by her relationship with Alfonzo Stewart. Alfonzo Stewart was a ranch hand that worked with Harvey on the farm. Their relationship, if one did truly exist, would have been kept s ecret as he was 25 years older (Chambers, 10/19/12). This is another contrast, between 19th century and 21st century America, because of the fact that a 25 year age difference today is not unheard of, whereas Sarah and Alfonzo’s relationship would have been prohibited. More evidence suggesting Sarah’s heterosexual nature is presented in her letter home on the 19th of June, 1863.While this is not the first letter bringing up Alfonzo, it is the first one that emphasizes her emotional investment in him. It is in this letter than she refers to him by a nickname. She writes,â€Å" †¦ let me know all about farming and how long do you intend to keep Fony, (June 19, 1863, Burgess, 32). While this does not directly prove that there was a sexual relationship taking place, it does suggest that there was, at very least, a strong enough closeness to have special names for each other. The pet name is not the extent of the evidence supporting this claim.In a previous letter, Sa rah mentions Alfonzo in a flirting manner stating, â€Å"Tell me all about Alfonzo. Tell him that I can make the best soldier than he would,† (June 5, 1863, Burgess, 32). This is a prime example of primitive flirting as Sarah’s intent was to tease Alfonzo, and ensure that she was still in his thoughts. Sarah Rosetta Wakeman is the truest definition of a hero. She did whatever it took, and sacrificed everything to take care of her family. Having no brothers old enough to work the field, Sarah began playing the part of a man by working alongside her father on their farm.From that time on, her characteristics only developed more to fit the male role. When she turned 19 she was forced to make the biggest decision, her own identity. She chose to leave home, as a man, to find work to support her family. Contrary to the ideologies behind gender-crossing today, Sarah Rosetta Wakeman’s transformation was not to express suppressed sexual identity, but rather to ensure she would be able to provide for her family and continue her role as a parental figure.

Tuesday, January 7, 2020

The Vietnam War - 1100 Words

The Vietnam War began on November 1st, 1955.Vietnam decided to have this war because since a very long time ago, Vietnam wished to have a government that was independent, since it has been for a long period of time, colonized first by China, then France and Japan. The United States started this war as a result of the Cold War. This war is caused by the belief that communism was going to expand through south-east Asia, which is not of great content for the United States, since they hold a capitalist and democratic government. The belief of the spread of communism is called the domino theory or the domino effect. The United States wanted to prevent this spread so badly, that from 1950, the US started to support South Korea, and sent military aids to France, all to help their common worry of the dispersion and escalation of communism. A treaty was signed at a Geneva conference, which made Vietnam no longer a French colony in 1954. This treaty stated the separation of the north communists and the south anticommunists. The loss of that essential regional trading area would encourage Australia, New Zealand, Taiwan and Japan to compromise politically with communism. This encouraged the United States to intervene and prevent the domino effect. The Soviet Union and the United states both carried on the fight when it suited them. To support communism, the USSR armed its ally and communist state China.Later on, China armed and equipped North Vietnam in order to fight the Americans.Show MoreRelatedThe War Of Vietnam And The Vietnam War1525 Words   |  7 PagesThe war in Vietnam is The United States and other capitalist bloc countries supported South Vietnam (Republic of Vietnam) against the support by the Soviet Union and other socialist bloc countries of North Vietnam (Democratic Republic of Vietnam) and the Vietcong of war. Which occurred during the Cold War of Vietnam (main battlefield), Laos, and Cambodia. This is the biggest and longtime war in American history during the 1960s (Best 2008). It is also the most significant war after World War IIRead MoreThe Vietnam War On Vietnam1725 Words   |  7 PagesThe War on Vietnam Many believe that the way Americans entered the war against the North Vietnam communists was unjust. The United States got into a war that they had no clue on how to win. â€Å"The Vietnam War was a long, costly armed conflict that pitted the communist regime of North Vietnam and its southern allies, known as the Viet Cong, against South Vietnam and its principal ally, the United States. The divisive war, increasingly unpopular at home, ended with the withdrawal of U.S. forces in 1973Read MoreThe Vietnam War : Vietnam1170 Words   |  5 PagesBeyond Vietnam. The Vietnam War is one of the most traumatic episodes in the history of the United States. Not only because it ended with a defeat for the United States Army, but because unleashed the largest wave of protests in the country, in which the government lost support. Extended over more than a decade, between 1959 to April 30 of 1975, although the US intervened in 1965, in which American soldiers experienced in firsthand scenes of destruction and death. During the Vietnam War clashedRead MoreThe Vietnam War Of Vietnam920 Words   |  4 Pages1940’s Vietnam was trying to break free of French reign over their country. During this time period Vietnam was split into two parts, north and south. The Japanese had decided to take over Vietnam in 1942. They couldn’t capture all of Vietnam, so they decided to retreat. North Vietnam proclaimed independence on September 2, 1945 as the Democratic Republic of Vietnam. The State of Vietnam declared independence on June 14, 1949, but rema ined under French rule until August 1, 1954. 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Before the Vietnam war, Vietnam was in a revolution because they did not want to be ruled by France. Vietnam wanted to be independent right after World War II ended in 1945. JapanRead MoreThe Vietnam War Of Vietnam1534 Words   |  7 Pages The Vietnam War began November 1st, 1955 and ended April 30th, 1975. It was a long costly war that involved North Vietnam and their Southern allies, known as Viet Cong, against South Vietnam and its main ally the United States. This war was very unpopular at home and would end with the withdrawal of the United States and the unification of Vietnam under communist control. Many think of war as something that just men are involved in but very rarely do people think of the role of women in the warRead MoreThe Vietnam War Of Vietnam1573 Words   |  7 PagesA. The Vietnam War occurred from 1955-1975, this included the North and South fighting over government structure of the newly independent state of Vietnam, having recently become independent f rom France. However, the USA was in Vietnam as a sort of protection for the South Vietnamese people, who had a weaker army force, but only a few thousand Americans were in Vietnam for that purpose at the time. On August 7, 1964, the USA entered the war for the purpose of fighting the North Vietnamese due toRead MoreThe Vietnam War Of Vietnam2003 Words   |  9 PagesThe Vietnam War in Vietnam, Laos, and Cambodia lasted from November 1st, 1955 to around April 30th, 1975. The war was split up between two sides, North Vietnam, who were allied with the Soviet Union, China, and most of the communist countries during this time period, and South Vietnam, who were allied with the United States and many countries that were against the belief of Communism. Although the United States did not necessarily have to get involved in the war, they believed that they had too soRead MoreVietnam And The Vietnam War1987 Words   |  8 PagesIn 1945, at the end of WWII, Vietnam started their war for ind ependence against their colonial rulers, France. Nine years after the start of the First Indochina War, the French were defeated at Dien Bien Phu which led to a peace conference in Geneva. At the conference, Laos, Cambodia, and Vietnam received their independence from France. However, Vietnam was divided between a Communist North and a Democratic South. In 1958, Communist- supported guerrillas in South Vietnam, known as the Viet Cong, began